As skincare regimens become increasingly complex, many people are switching to a more minimalist approach. This “less is more” philosophy, also known as skinimalism, focuses on lightweight products, pared-back looks, and embracing natural beauty.
Products like clear lash gels and sheer serum foundations are growing favourites among fans of “clean girl” and minimal aesthetics because they subtly enhance features rather than mask them.
The Ordinary’s Lash Curl Finisher is ideal for skin minimalists seeking defined, curled lashes without the look or feel of heavy makeup. In this guide, you’ll get to know our new Lash Curl Finisher, how it styles lashes, and get step-by-step instructions for achieving a soft, natural lash look.
The Ordinary Lash Curl Finisher is a transparent styling gel that provides all-day hold for curled lashes. With a strong yet flexible formulation, lashes appear defined and feel soft to the touch. Lash Curl Finisher is designed to replace traditional mascara, for a naturally enhanced look with less fuss.
The best way to achieve a wide-eyed look without heavy makeup or dramatic lash extensions, is a frequent debate within the clean-girl community. Social media offers no shortage of creative tricks, from using brow gels to getting potentially damaging lash lifts. However, there are few gentle, low-maintenance methods that offer the desired effect. Lash Curl finisher is a simple, long-lasting solution that works.
The Ordinary Lash Curl Finisher is formulated with ingredients that care for your lashes, while providing firm, yet flexible hold that lasts until you wash it off.
Film Formers: A type of polymer, these molecules form a strong, uniform film on the surface they’re applied to. In this formulation, 3 polymers create a durable coating that defines lashes and firmly holds your curl in place. The combination of polymers in our Lash Curl Finisher balances rigidity and flexibility, for long-lasting-hold that feels comfortable all day long.
Squalane: This formulation also contains a high concentration of squalane, an emollient that conditions and moisturizes lash hairs. This ingredient further enhances the flexibility and comfort of the formulation.
Gentle and lightweight, Lash Curl Finisher is suitable for everyday wear and is easily removed with a cleanser.
The Ordinary Lash Curl Finisher complements the effects of your eyelash curler with minimal time and effort. Incorporating this formulation into your daily regimen only takes 3 steps:
Curl Your Lashes: Ensure your lashes are free of any mascara or residue. Place an eyelash curler at the base of your lashes, clamp gently, and hold for a few seconds. Repeat the process moving upward to create a smooth curl.
Apply Lash Curl Finisher: Starting at the base of your lashes, use the included silicone brush to pull the product towards the tips of your lashes. The brush ensures even distribution, so a single coat is sufficient.
Remove Lash Curl Finisher: Wash the product off your eyelashes with your favourite cleanser. No separate makeup remover is required.
Incredibly quick and easy to use (and remove), our lash curl enhancer is an ideal addition to low-maintenance or minimal skincare regimens. This formulation is well suited to lovers of a natural lash look, skincare-first consumers, and anyone who appreciates a simplified approach to skincare and makeup.
Use our clear lash gel alongside the following formulations for a minimal routine that prioritizes healthy-looking skin and lashes.
Multi-Peptide Lash & Brow Serum: This lightweight, nourishing serum supports thicker, fuller, and healthier-looking lashes and brows. Prep your lashes before applying Lash Curl Finisher and see visible improvements in lash density and volume in as little as 4 weeks.
Squalane + Amino Acids Lip Balm: Our viral multi-use hydration balm leverages Squalane for long-lasting hydration and to soften, nourish, and boost moisture. A key finishing touch in a skin-first look, our balm can be used in the same regimen Lash Curl Finisher to showcase your natural features and put your best face forward.
While dramatic lashes make a statement, beauty doesn’t always have to be bold. Sometimes, the most impactful routines are the simplest. The Ordinary’s Lash Curl Finisher is a testament to skin minimalism, firmly setting curl and gently conditioning lashes without heaviness or pigment. You look fresh and polished, with naturally defined lashes that feel soft and comfortable.
Whether you’re streamlining your regimen or skipping mascara altogether, our Lash Curl Finisher is a simple, effective way to enhance your natural lashes. Try it for yourself and see the difference lightweight, all-day hold can make.
Explore The Ordinary’s formulations to build a streamlined regimen that focuses on maintaining healthy skin and enhancing your natural features.
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